Brand of You
(Due on the last day of class for 5% bonus points)
Document yourself as a personal and professional brand and create your own visual identity. Determine your brand strategy (purpose and mission, values and personality), create your own logo, and determine typefaces, color, photographic art direction, and voice and tone.
(Due on the last day of class for 5% bonus points)
Document yourself as a personal and professional brand and create your own visual identity. Determine your brand strategy (purpose and mission, values and personality), create your own logo, and determine typefaces, color, photographic art direction, and voice and tone.
Links & Resources
Purpose
Develop a unique personal and professional brand system that can be applied to your portfolio, business cards, collateral, etc. to help you present yourself to potential employers and colleagues.
Develop a unique personal and professional brand system that can be applied to your portfolio, business cards, collateral, etc. to help you present yourself to potential employers and colleagues.
Final Deliverables
One page brand guide outlining your brand strategy, visual system and rules for usage.
One page brand guide outlining your brand strategy, visual system and rules for usage.
Due
12/17/25
12/17/25